David is an experienced General Manager and Executive Management Team member with extensive B2B channel experience across a range of sectors, combining strategy design and delivery with strong operational outcomes. 

After gaining a BSc from Victoria University, the early part of David’s career was in B2B technical sales across a range of industries including food manufacturing, water treatment and surface coatings. Following this, he gained General Management experience in the food manufacturing sector before working with Industrial Research (now Callaghan Innovation) to improve their commercial outcomes. 

He has several years experience in senior roles related to the built environment, having spent 10 years working with PropertyIQ and Corelogic focusing on property data and analytics, followed by 4 years as General Manager of the commercial Consultancy Services business operated by BRANZ. 

Prior to joining Gravelroad in 2021, David was consulting with a focus on sales effectiveness and enablement including capability optimisation, remuneration modelling and systems change. His most recent assignment was with Trade Me, where he drove sales enablement across their Motors, Property and Jobs verticals.